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cradle to cradle

cradle to cradle

The story of stuff

book-cover story of stuv


We have a problem with Stuff. With just 5 percent of the world’s population, we’re consuming 30 percent of the world’s resources and creating 30 percent of the world’s waste. If everyone consumed at U.S. rates, we would need three to five planets. This alarming fact drove Annie Leonard to create the Internet film sensation The Story of Stuff, which has been viewed more than 30 million times by people around the world.


Into the wild

into the wild

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